SURS Blog

Jens Bergermann pursued his education in International Business and Languages at the International Business School of Amsterdam and at the Universidad Argentina de Empresa in Buenos Aires, specializing in International Trade & Marketing.

For his Bachelor's thesis, Jens explored profitable growth opportunities in the Swiss e-commerce sector. He has over a decade of experience leading Purchasing and Sales teams at Swiss e-commerce startups such as DeinDeal and Amorana, holding management and C-level positions.

Identifying a niche for digital transformation in Swiss distribution, Jens founded Surs AG and established a strategic partnership with Digt AG, Switzerland’s rapidly expanding startup for exclusive shopping communities.

Jens has developed private label brands and OEM products with manufacturing partners in Europe and Southeast Asia, establishing comprehensive supply chains from production sites to markets in the EU and Switzerland. Furthermore, he has successfully imported trade brands and secured exclusive distribution agreements for the Swiss market, guiding these from market entry to full-scale business development.

Meet Jens Bergermann

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Distribution Policy: Explanation, Tasks, Goals & Challenges

In distribution policy, a part of the marketing mix, it’s all about how your product moves from the production facility

Types of Sales Channels in Distribution Policy

A sports equipment manufacturer sells its products through its own stores and external online shops, while a fashion company distributes

Distribution Partnerships in Switzerland: Advantages and Benefits

Are you aware that numerous failed market entries are due to an inadequate distribution strategy? The right distribution partner can

Selling on Amazon from Switzerland (Amazon FBA)?

When entering international markets, there's no way around Amazon: The e-commerce giant holds an uncontested dominant position in almost every

Supply Chain Strategies for the Swiss Market

Optimizing a supply chain strategy for the Swiss market is just as crucial as the precision work of a Swiss

CONTRIBUTIONS

Investing in Start-Ups

Consulting Product Trading companies

Founder & CEO Surs AG

Bachelor's Degree in Business Adminisrtation

CURRENT PROJECTS

QUALIFICATIONS

CONNECT WITH JENS BERGERMANN

Surs AG - Warehouse
Alte Buchserstrasse 10
8108 Dällikon
Switzerland

Surs AG - Billing
Alte Buchserstrasse 8
8108 Dällikon
Switzerland

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