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Vendor Account
A business model on platforms like Amazon where the manufacturer or merchant sells their products directly to the platform (e.g., Amazon Retail). The platform then becomes the reseller of the goods and controls pricing and logistics.
Real-World Example for SURS Customers
A major brand manufacturer wants to sell its products directly to Galaxus (vendor model) rather than acting as a third-party merchant. SURS can manage the logistics and delivery to the Galaxus central warehouse.
Related Terms
Surs AG - Warehouse
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Switzerland
Surs AG - Billing
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8108 Dällikon
Switzerland
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